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Live Nation / Entertainment

Korn + Alice In Chains — Summer Tour

CLIENT

Live Nation

ROLE

Art Direction / Design / Animation

YEAR

2019

OVERVIEW

A second Korn + Alice in Chains tour promo for Live Nation. Digital distortion and geometric forms carry the campaign’s visual language into another animated piece.

THE PROJECT

A second promo
for the tour campaign.

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The brief

Live Nation commissioned a second promotional piece for the Korn + Alice in Chains tour. The work continued the campaign’s visual direction in another animated promo.

My role

I handled art direction and animation, developing the piece around the bands’ identities and the campaign’s distortion-led aesthetic.

The approach

Digital distortion, triangle and circle forms connect the graphics to the broader tour treatment. The animation uses that shared language to carry the campaign into a second piece.

Scope at a glance

  • Art direction for the second promo
  • Tour campaign animation
  • Digital distortion and geometric treatment

MAKING SOMETHING SIMILAR?

Need more content
for a campaign?

I help agencies and brand teams extend a visual direction into motion graphics and additional promotional films.

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