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Live Nation / Entertainment

Korn + Breaking Benjamin

CLIENT

Live Nation

ROLE

Art Direction / Design / Animation

YEAR

2021

OVERVIEW

Art direction and animation for Live Nation’s Korn + Breaking Benjamin tour promo. A black-and-white treatment uses grunge, distortion and band imagery.

THE PROJECT

A graphic treatment
for a tour promo.

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The brief

Live Nation commissioned a promo for the Korn + Breaking Benjamin North American tour. The piece needed a visual treatment suited to the intensity of the bands’ music.

My role

I handled art direction and animation, developing the promo around a black-and-white aesthetic with grunge and distortion.

The approach

The limited palette gives the band imagery and graphic elements a shared treatment. Texture and distortion carry the visual direction into the animation.

Scope at a glance

  • Art direction and visual development
  • Tour promo animation
  • Black-and-white graphic treatment
  • Grunge and distortion effects

MAKING SOMETHING SIMILAR?

Working on a tour
or music campaign?

I help promoters, agencies and production teams with motion design and animation for music and entertainment campaigns.

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